• Burgenland brand

A trademark for the whole country

A new word-image brand is to ensure a strong image for Burgenland. Based on the well-known tourism logo of the Burgenland, a central brand Burgenland is to bring the enormous variety of offers from the Burgenland in front of the curtain and ensure a uniform external appearance of the Burgenland for the consumers.

more information about the Burgenland brand

    Burgenland Card

    Just sleep once - and a whole world of additional offers opens up for you and your family. From your first night in a Burgenland Card partner accommodation, you will receive the free Burgenland Card at check-in. For the duration of your stay, you can take advantage of many free services and enjoy attractive discounts. Among other things, the ARBÖ roadside assistance for cyclists: In the event of a bicycle breakdown, ARBÖ services and small spare parts needed for a continuation of the journey are free of charge.

    more information about the Burgenland Card

    The sun logo in red and gold

    With around 300 days of sunshine a year, Austria's youngest province is rightly referred to as the "Land of Sunshine". This is why the sun also serves as the symbol for the new Burgenland brand. Now in the national colors of red and gold, the trademark with the stylized sun symbol now symbolizes the broad spectrum of Burgenland's diversity and aesthetically and appealingly points to offerings from Burgenland. Where the sun is on it, quality from Burgenland is guaranteed.

    "More horizon for life" as a promise

    The new brand identity is accompanied by the slogan: "More horizon for life". The brand focuses on Burgenland's origins and the core values in the province. The slogan is intended to point out that we in Burgenland think outside the box, operate sustainably and, in all our endeavors, do not forget coziness and hospitality.

    More horizon thanks to lived values

    But the Burgenland brand is more than just a logo. The brand should also communicate the strong values that define Burgenland and its people.

    • Strong cohesion
    • Sustainable action
    • Preservation of regional structures
    • Openness and tolerance
    • Innovative spirit and drive
    • Warm hospitality

    Discover more now...

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